In today's video, I'm going to answer the question, what is dividend yield?
在今天的影片中，我將回答這個問題：什麼是股息率？
00:07
Before we start, I do want to mention that this video is a follow-up to my previous video about dividends.
在開始之前，我想說明一下，這支影片是之前關於股息影片的後續內容。
00:13
If you haven't seen that yet, I would recommend watching that first, then returning to this video.
如果您還沒看過那支影片，我建議您先觀看，再回來看這支。
00:18
If you already know what a dividend is, great, this video is for you.
如果您已經知道什麼是股息，很好，這支影片就是為您準備的。
00:22
So what is dividend yield?
那麼，什麼是股息率呢？
00:24
The dividend yield is the yearly dividend amount expressed as a percentage.
股息率是將每年的股息金額以百分比表示。
00:28
It tells you, on a percentage basis, how much you will make in dividend payments over the course of a year.
它以百分比的形式告訴您，在一年內，您能從股息支付中獲得多少收益。
00:34
For example, if a stock has a dividend yield of 5%, that means you will receive 5% of your original investment back as dividend payments over one year's time.
To calculate the dividend yield, you would take the current dividend amount and divide by the stock's current price.
要計算股息率，您需要將當前的股息金額除以股票的當前價格。
00:51
So why is this useful then?
那麼，為什麼這很有用呢？
00:53
Well, basically every stock out there will have a different price and a different dividend payment when compared to other companies.
基本上，每檔股票與其他公司相比，都有不同的價格和不同的股息支付。
00:59
So what this does is it allows you to compare different companies and still understand how much you will receive in dividends.
這樣做的好處是，它讓您可以比較不同的公司，同時仍能了解您將收到多少股息。
01:06
It sort of levels the playing field between different stocks so you can compare the dividends in an apples to apples sense.
它在不同的股票之間營造了公平的比較環境，讓您可以進行直接的股息比較。
01:12
As an example, if stock A has a dividend yield of 3%, whereas stock B has a dividend yield of 5%, you know that stock B will pay you more in dividends even though stocks A and B have different prices and different payouts respectively.
舉例來說，如果股票 A 的股息率是 3%，而股票 B 的股息率是 5%，您就知道股票 B 會支付給您更多的股息，即使股票 A 和 B 的價格和支付金額各不相同。
01:27
In general, a stock with a higher dividend yield will give you more bang for your buck than a stock with a lower dividend yield.
一般來說，股息率較高的股票，其投資效益會比股息率較低的股票更好。
01:34
Okay, now that we've covered that, where can you find the dividend yield of a stock then?
好了，我們已經解釋了這點，那麼在哪裡可以找到股票的股息率呢？
01:39
First what you want to do is pull up the stock you want to look at on a stocks information app or website such as Yahoo Finance, then find the financial metrics section where they list various metrics such as market cap, volume, dividends, etc.
Here, the yield would be 6% since 3 divided by 50 would be 6%, more bang for your buck.
這裡的殖利率將是 6%，因為 3 除以 50 等於 6%，CP 值更高。
04:30
Okay, great.
好的，很好。
04:31
So now we just want to look for a stock that pays the highest dividend yield, right?
所以我們現在只想找殖利率最高的股票，對吧？
04:35
Well, no, not necessarily.
嗯，不，不一定是這樣。
04:37
A stock that pays an abnormally high dividend yield, something like 10 to 15%, say, does not automatically make it a good investment.
一支殖利率異常高的股票，例如 10% 到 15%，並不代表它自動就是一項好的投資。
04:46
If we think back to the example where the price of Ryan's Burger Shack had gone down, it made the dividend yield go up.
如果我們回想 Ryan's Burger Shack 股價下跌的例子，這使得殖利率上升。
04:52
So in the event where a company pays a very high yield, like something over 10%, we should be very cautious before investing in this company.
所以當一家公司的殖利率非常高，例如超過 10% 時，我們在投資這家公司之前應該非常謹慎。
05:01
It is most likely that the company has run into financial trouble lately and the stock price has been declining as a result.
很可能是這家公司最近陷入財務困境，導致股價下跌。
05:07
When a company is paying something like a 10% dividend yield, this is usually not seen as sustainable for the company as they are paying far too much in dividends.
Not always, but usually, this is when we would see the company reduce or discontinue their dividends altogether.
雖然不總是如此，但通常在這種情況下，我們會看到公司減少或完全停止發放股息。
05:23
If you were to invest in this company prior to a dividend cut, this is bad news.
如果你在股息被削減之前投資這家公司，這是個壞消息。
05:29
Investors do not like dividend cuts, so dividend cuts almost always send the stock even lower.
投資人不喜歡股息被削減，因此股息削減幾乎總是會導致股價進一步下跌。
05:34
Use caution when investing in high dividend yield stocks for these reasons.
由於這些原因，在投資高殖利率股票時要謹慎。
05:39
As a final note here, I should also mention that low dividend yields do not automatically make a stock a good investment either.
最後還有一點要補充，我也應該提到低殖利率也不代表一支股票自動就是好的投資。
05:46
If we have a look at Apple, they are currently paying about a 0.7% dividend yield.
如果我們看看 Apple，他們目前的殖利率約為 0.7%。
05:51
This is pretty low.
這非常低。
05:52
It just so happens that Apple has had a great run over the past 20 years, so if you invested at any point in the last 20 years, it would have been a great investment.
只是剛好 Apple 在過去 20 年表現非常出色，所以如果你在過去 20 年中的任何時間點投資，這都會是一項很棒的投資。
05:59
Just keep in mind that dividend yield alone does not tell the full story.
請記住，單看殖利率並不能說明全部的故事。
06:04
Dividend yield is just one tool an investor has on their toolkit to evaluate a stock, and is by no means an absolute decider of good or bad investments.
殖利率只是投資人工具箱中用來評估股票的工具之一，絕對不是決定投資好壞的唯一標準。
06:13
It should be used in conjunction with many other metrics before deciding if a stock is worth investing in or not.
在決定一支股票是否值得投資之前，應該結合許多其他指標一起使用。
06:20
Thanks for watching today.
感謝您今天的收看。
06:22
If you enjoyed the video, leave it a like; have a question that I didn't answer, leave it down in the comment section below where I'd be more than happy to help.
如果您喜歡這支影片，請幫我按個讚；如果有我沒回答到的問題，歡迎留在下方的留言區，我很樂意為您解答。
06:29
And as always, subscribe to the channel for more videos.
照例，請訂閱本頻道以觀看更多影片。
06:32
See you in the next one.
下次見。
06:33
Bye!
再見！
How does Dividend Yield work? - Stock Market Basics
